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6 December 2023

Have your say in this industry-wide survey, looking at the state of marketing for academic and scholarly publishers. In this survey, conducted by TBI Communications, they are asking anyone with marketing responsibility within the academic and scholarly publishing sector to share their priorities and thoughts on changing practices within marketing. 

TBI is looking to understand how priorities for marketing are evolving. They’ll explore key trends including evaluation and measurement; technology and tools; the explosion of channels; and opportunities from AI. 

The survey will be made available as a report by TBI Communications in early 2024. The survey will take no more than 10 minutes to complete, and all participants will have the opportunity to sign up to receive the full report. Participate in the survey