Webinars

ALPSP webinars provide insight and intelligence into key issues scholarly publishers face. They draw on the experience within the international ALPSP network and are shaped in development with our Professional Development Committee and North American Steering Group. They can be viewed from anywhere in the world and if a registrant is unable to join the webinar on the scheduled date and time, they can register and receive a recording for viewing at another time.  

Thursday 20 September 2018

How to Grow your Business in China Webinar (series)

NEW Webinar series: How to Grow your Business in China. Members: book onto all three webinars and receive a discount. China is a big potential market for international publishers – in terms of a growing number of papers (for many years China has been the nation with the world’s second highest paper output after the US), but also with regards to a growing need for education and access to knowledge in the English language. That said, China is different from other key markets, due to specific regulations for content distribution (editorially, logistically) and for use of internet resources (social marketing, SEO etc) more >

Thursday 25 October 2018

How to Grow your Business in China: Marketing and social media

The second in our series of three webinars focusing on China, this event aims to convey critical information for academic publishers who want to grow their business in China. China is a big potential market for international publishers – in terms of a growing number of papers (for many years China has been the nation with the world’s second highest paper output after the US), but also with regards to a growing need for education and access to knowledge in the English language. That said, China is different from other key markets, due to specific regulations for content distribution (editorially, logistically) and for the use of internet resources (social marketing, SEO). more >

Thursday 29 November 2018

How to Grow your Business in China: Sales and distribution

The third in our series of three webinars which aim to convey critical information for academic publishers who want to grow their business in China. China is a big potential market for international publishers – in terms of a growing number of papers (for years China has been the nation with the world’s second highest paper output after the US), but also with regards to growing need for education and need for access to knowledge in English language. That said, China is different from other key markets, due to specific regulations for content distribution (editorially, logistically) and for use of internet resources (social marketing, SEO). more >

Wednesday 05 December 2018

Driving Usage, Demonstrating Value

Driving and measuring usage of subscriptions is critical both to publishers and librarians in demonstrating the value of scholarly resources to readers and researchers at an institution. However, increased off-platform usage and remote access challenges make it harder than ever to fully capture the content usage picture. more >