Training

This online course provides an essential introduction to copyright law and how it is used in practice. Delegates will gain an understanding of the legal publishing landscape, and be able to make sense of their own organization’s contracts and licences. more >

This workshop will examine the issues, decisions and legal processes involved in the acquisition and sale of publishing assets and demonstrate how to achieve these as successfully and smoothly as possible. It will focus on asset sales and purchases but will also touch upon the considerations involved in buying or selling a company. more >

Diversity and inclusion are not just issues of social justice, they also make good business sense. However, addressing them can seem daunting. This is a practical course to help you understand your legal and ethical obligations and implement a successful diversity and inclusion strategy in your workplace. Diversity and inclusion have never been higher on the news and social agenda than at present, and this course will help delegates understand what the law requires, and the practical steps they can take to improve inclusion. more >

A wide range of ethical issues can arise in academic publishing. These can be caused by misbehaving authors (e.g. committing plagiarism or fraud), by abuse of editorial positions and also by conflicts between publishers’ and societies’ commercial interests and principles of editorial freedom and integrity. This course will cover how to detect and deal effectively with possible misconduct and show the importance of having sound ethical policies. While the principles and theories covered are applicable across most publication types, some issues covered will be particularly relevant to journals publishing more >

An essential introduction to the changing and challenging role of promoting journals in today’s market, which starts by considering the context in which we are striving to get noticed, including competing with free online resources, declining academic library budgets, and the shift away from journals and on to articles. How does all of this impact on the marketing we should be doing? How do we engage with audiences with so many demands on the attention? We also discuss the sector’s increased emphasis on author and society relationships and on ‘input marketing’ – encouraging high quality submissions and therefore marketable content. more >

One in three meetings are not nearly as productive as they could be, and only 50% of members actively contribute. Most editorial board meetings have broad agendas and try to cover everything, but very few decisions are actually made. This course will provide you with the essential practical skills to make your meetings highly effective, where everyone contributes and all necessary decisions are reached. more >

Social media now offers the opportunity to reach huge audiences around the globe, but how can publishers effectively harness these new tools to achieve their own objectives? This course will help you to integrate social media into the marketing communications and wider promotional plans of your organization, regardless of budget or size of publisher. It will include setting measurable objectives, practical tips on what works - and what doesn’t - for different platforms. more >

This course considers ways in which to develop and manage a commercially successful academic journal and book programme. Taking delegates step-by-step through the commissioning process, it aims to provide practical advice, relevant tips and techniques to commission and solicit successful content and titles – from market scanning and community development through to proposal management and eventual publication. It also considers appropriate financial forecasting models. more >