NEW Webinar series: How to Grow your Business in China.
Members: book onto all three webinars and receive a discount.
China is a big potential market for international publishers – in terms of a growing number of papers (for many years China has been the nation with the world’s second highest paper output after the US), but also with regards to a growing need for education and access to knowledge in the English language.
That said, China is different from other key markets, due to specific regulations for content distribution (editorially, logistically) and for use of internet resources (social marketing, SEO etc) more >