Events

Thursday 20 September 2018

How to Grow your Business in China Webinar (series)

NEW Webinar series: How to Grow your Business in China. Members: book onto all three webinars and receive a discount. China is a big potential market for international publishers – in terms of a growing number of papers (for many years China has been the nation with the world’s second highest paper output after the US), but also with regards to a growing need for education and access to knowledge in the English language. That said, China is different from other key markets, due to specific regulations for content distribution (editorially, logistically) and for use of internet resources (social marketing, SEO etc) more >

Wednesday 28 November 2018

Advanced Journal Development: Strategic development for journal managers

This course has been designed as a follow-on from Journal Development 1 which provides participants with a toolbox system for planning the development of their journals. This more advanced course looks at overarching strategies for journal development including acquisition and portfolio development. The course is built around case studies to allow participants to work on simulated scenarios in order to discuss and test ideas and strategies with their peers and the course facilitators. more >

Thursday 29 November 2018

How to Grow your Business in China: Sales and distribution

The third in our series of three webinars which aim to convey critical information for academic publishers who want to grow their business in China. China is a big potential market for international publishers – in terms of a growing number of papers (for years China has been the nation with the world’s second highest paper output after the US), but also with regards to growing need for education and need for access to knowledge in English language. That said, China is different from other key markets, due to specific regulations for content distribution (editorially, logistically) and for use of internet resources (social marketing, SEO). more >

Thursday 29 November 2018

How to grow your Business in China: Sales and distribution

Thursday 29 November 2018 more >

 

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