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ALPSP Events
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11 February 2010
Does my content look big in this?
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18 March 2010
The Future of Academic Book Publishing
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19 April 2010
ALPSP at London Book Fair 2010
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19 April 2010
Exploiting Licensing Opportunities Through Book Fairs: Translation, Digital and Other Subsidiary Rights
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11 May 2010
Text Mining for Publishers
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ALPSP Training
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10 February 2010
Web 2.0: Online communities and social media (1002WTO) ** Fully Booked**
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23 February 2010
Project Management for Publishing (1002PMP)
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2 March 2010
Introduction to Journals Marketing (1003IJM)
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9 March 2010
Strategic Journals Finance (1003SJF)
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25 March 2010
How to be a Successful Journal Editor (1003SJE)
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4 May 2010
Geneva: Maximising your Secondary Rights (1005GMS)
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4 May 2010
North American Chapter: Introduction to Journals Publishing (1005NAJ)
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5 May 2010
Geneva: Web 2.0. Online communities and social media (1005GOC)
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7 May 2010
North American Chapter: High Impact Online Marketing - the Evolution of Online Communities and Social Media Marketing (1005NAH)
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11 May 2010
Taking eBooks to Market (1005TEM)
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North American Chapter: Licensing Digital Content (0911NAD)

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0911NAD

Wednesday November 18 2009, Washington DC

Early bird booking discount until October 5: ALPSP members: US$405.00; Non Members: US$495.00

Tutors:
Carol Richman, Director of Licensing, SAGE
Valentina Kalk, Rights Manager, World Bank Publications
Eric S Slater, Manager of Copyright, Permissions, & Licensing, American Chemical Society
Ed Colleran, Senior Director International Relations, Copyright Clearance Center

Overview
What do you need in a digital license and why? Licensing content has rapidly become a key component of the academic publishing environment. This course will outline the development of electronic licensing and how it relates to primary product sales, secondary sales and copyright.

Program

  • Types of licenses and agreements
  • Model licenses
  • National Licenses
  • Drawing up appropriate licenses
  • 'Must-have' clauses and why you need them
  • Applicable law
  • Usage statistics, perpetual access, inter-library loan and authentication provisions
  • Licensing relationships with customers

Learning objectives
By the end of the course delegates will be able to:
Analyze and assess types of agreements from signed contracts to end user click-through models; draft complex licenses with skill and confidence; resolve individual queries and problems (via group/tutor discussion).

Who should attend
Delegates should have a grasp of the copyright and legal framework (such as provided by the ALPSP Introduction to Copyright course). This course is aimed primarily at delegates working with electronic licenses and products. It will therefore be suitable across contracts, rights & licensing, sales & marketing and library liaison functions.

Delegate comments:

'This was a highly informative survey of the key issues in licensing digital content.'

'I found the course very useful and felt the topics were broken down into manageable bite-size sections.' Katy Mellor, Portland Press

'Knowledgeable tutors, well paced presentation, never dragged. Would recommend to anyone working on licensing digital content.'
Matt Stalker, IChemE 



Venue: American Chemical Society (ACS), 1155 Sixteenth Street, NW, Washington, DC 20036
This is located at 16th and M Streets near the Farragut West and McPherson Square metro stations (Blue and Orange lines) and Farragut North station (Red line).

Time: 9 a.m. - 5 p.m. (registration opens at 8:30 a.m.) 

Workshop Fees: (includes comprehensive course pack, continental breakfast, lunch, coffee/snack breaks):

  • Early bird booking discount until October 5: ALPSP members: US$405.00; Non Members: US$495.00
  • After October 5: ALPSP members US$450.00; Non Members US$550.00

Online Booking Form
Download booking form (pdf)

For further information, please contact:
Isabel Czech, Executive Director, ALPSP North America. (email; 215-627-0985)



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