Wednesday 28 June 2017
Licensing your Content
Licensing content has rapidly become a key component of the academic publishing environment, but why is this needed and what are the practicalities? What are the key issues to be aware of and consider when negotiating a licence? This course will outline the development of licensing on various platforms including print and online (and mobile). It will also cover current issues around author licensing, open access and the use of Creative Commons licences, and will give delegates a full understanding of the growing range of licence arrangements that are now available for all content.
- Copyright refresher
- Overview of licensing structures and acquiring and exploiting rights
- Ways to enter into licences
- Types of licences and agreements, whether direct with customers or through a third party
- Key issues with aggregators and other types of third-party vendors
- Entering into appropriate licences directly with the customer
- ‘Must-have’ clauses for the publisher and why you need them
- Clauses the customer wants to see and issues arising
- Current issues and trends including new technologies, ebooks and open access
- Current legal developments and protecting and enforcing your rights in the online environment.
What will you learn?
Fully understand the types of agreements used to license content and why certain clauses are included for the publisher and customer. Gain an understanding of current legal issues affecting online content and the implications for publishers.
Who should attend (Level 2)
Delegates should have a grasp of the copyright and legal framework (such as provided by ALPSPs Understanding Copyright). This course is aimed primarily at delegates working with licensing products to customers directly or via a third party. It will therefore be suitable across contracts, rights and licensing, sales, marketing and library liaison functions.
“Very useful course and fantastic supplementary information.” J. Mortimer, Policy Press
Simon Stokes, Blake Morgan
Simon is a solicitor and partner with leading London and regional law firm Blake Morgan and heads their publishing practice. He has advised on publishing law for over 20 years. Simon is also the author of the highly regarded text Digital Copyright: Law & Practice (fourth edition 2014). The legal directory Legal 500 2013 commends Simon for his ‘expert erudition and commercial good sense’.
Duncan Campbell, Wiley
Duncan is Director, Digital Licensing and Sales Partnerships, with John Wiley & Sons, where he is responsible for licensing and business development for Wiley’s academic journal and database content. He is also engaged in developing Wiley’s strategies and policies with regard to government affairs, open access and text and data mining, and represents Wiley on several industry boards and committees.
This course will commence at 09:30 (registration, with tea/coffee, from 09:00) and end at approximately 17:00.
Members £372.00 (+ VAT where applicable)
Non Members £541.00 (+VAT where applicable)
Academic £409.00 (+VAT where applicable)
The most informative and practical course I have attended via ALPSP. Lots of information thoroughly and professionally delivered.
Nicola Haden, Royal Society of Chemistry
Venue: Prince Philip House, 3 Carlton House Terrace, London SW1Y 5DG T: +44 (0)20 7766 0625 (Map)
Contact: Melissa Marshall T: +44 (0)1622 871035 E: Melissa.firstname.lastname@example.org
How to book
Please note that you will need to log in to your account or register a new account to book a place on this training course. If you have any questions about this please email Melissa Marshall or any of the ALPSP team.
Upcoming Dates for this event
- Wed 28 Jun 2017
- Wed 28 Jun 2017
- Prince Philip House, ,