Tuesday 09 February 2016
Journal Development 1: Practical plans for improving journal success
This course will be running again in 2017. Please contact Melissa Marshall for dates. For in-house enquiries (members only), please contact Amanda Whiting.
This workshop provides an essential practical introduction to the business of developing journals. The course is highly interactive and participants will undertake realistic exercises to familiarize themselves with methods of evaluating their current journal (or portfolio) and provide ideas on how they can introduce changes. Although familiarity with the scholarly publishing environment is required, part of the course will also involve discussion of the role of journals in today’s research environment and will consider what threats and opportunities exist for current publishing models.
- Why develop journals: where journals have come from and where they are going; what is the point of journals – who do they serve (and with what); what does development mean, and why do it
- The big picture: changes to content, to the relationships with academia and research, to production and other workflows; working with repositories; different dissemination models – adding value with technology and design; working with communities; changing business models; case study
- Developing a development plan 1, evaluation: where you get your information; using finance and feedback; comparing competitors; pulling it together into something useful (SWOT)
- Developing a development plan 2, objectives: different levels of objectives; identifying the key objective
- Developing a development plan 3, the plan: goals and actions; getting buy-in; reviewing and revising; risk management; case study
- Putting it into action: practical exercise.
By the end of the course delegates will be able to:
Implement a system for evaluating their journals and identify areas where changes can be made. At the end of the course delegates will be able to propose and defend their suggested development plans.
Who should attend (Level 2 course)
This course is aimed at all those responsible for managing and developing one or more journals. Participants should be familiar with scholarly publishing although the course will suit those participants who have only recently taken on development responsibilities. The course is suitable for those working in both small and large organizations, and covers all disciplines (STM, social sciences and humanities).
Pippa Smart, PSP Consulting
Pippa Smart is a research, communication and publishing consultant, working for her own company, PSP Consulting. She has been in scholarly publishing for over 20 years, working for CAB International, Blackwell (Wiley) and Cambridge University Press. She then became Head of Publishing at INASP, directing initiatives to support research publishers within Africa, SE Asia and Latin America. She specializes in editorial strategies and copyright, and has developed many training courses as well as providing advisory services for journal publishers around the world. She is the editor/author of the monthly ALPSP Alert newsletter, and also the Editor-in-Chief of Learned Publishing.
Neil Scriven, Oxford University Press
Neil is Head of Mathematics and Physical Science journals at Oxford University Press. He has worked in scholarly publishing for over 25 years covering both production and editorial roles. His current role includes managing and developing a portfolio of titles with a number of high-profile societies. Neil previously worked for IOP Publishing developing some of their flagship physical science publications. This blend of experience has given him a useful insight into the journal development process in both learned society and commercial environments across a wide range of subject areas.
“This is an excellent course that catered well to the variety of publishing roles of all present and was well structured in terms of content and delivery.” Jo Alexander, Emerald Group Publishing
Good overview of why develop, and practical ideas of how to go about it. Thanks - a really useful course with good background and practical ideas.
Sarah Walker, ICE Publishing
This course will commence at 09:30 (registration, with tea/coffee, from 09:00) and end at approximately 17:00.
Members £365.00 (+ VAT where applicable)
Non Members £530.00 (+VAT where applicable)
Venue: Said Business School, Park End Street, Oxford, OX1 1HP T: +44 (0)1865 288800 (Map)
Contact: Melissa Marshall T: +44 (0)1622 871035 E: Melissa.email@example.com
How to book
Please note that you will need to log in to your account or register a new account to book a place on this training course. If you have any questions about this please email Melissa Marshall or any of the ALPSP team.
Upcoming Dates for this event
- Tue 09 Feb 2016
- Tue 09 Feb 2016
- Said Business School, Park End Street, Oxford